Course Overview
After the completion of the BBA programme, an individual can pursue a career in the fields of banking, investment, equity research, auditing, foreign trade practices and many more.
Obtain managerial competence in various skills in various areas of management. It equips the learners with the knowledge of law, import-export, accounting principles and other areas that impact trade and economy.
Learners who wish to pursue further studies after BBA can also opt for the following programmes: Masters in Commerce (M.Com), Masters of Business Administration (MBA), among others.
Understand topics of wide relevance including human resource, banking, law and accounting.
Acquire training in key principles, policies, systems, frameworks, and applications in Business Administration.
Syllabus
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Course Description
One of our most popular programmes, Bachelor of Business Administration can be pursued by students from any stream. An exhaustive thre...
Read moreCourse Objective
The curriculum is designed under the steep guidance of industry professionals and subject experts and updated at regular intervals.Stu...
Read moreSkills You Will Gain
sales marketingEffective communicationBusiness Support SystemsFinance Management
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Course Content
SEMESTER 1
Accounting Fundamentals
Principles of Marketing
Management Foundation
Business Statistics< /p>
Business Communication
SEMESTER 2
Fundamentals of Financial Management
Environmental Studies
Fundamentals of Human Resource
Management
IT Applications in Business
Individual Excellence and Social Dynamic
SEMESTER 3
Essentials of Production and
Operations Management
Principles of Organizational Behaviour
Research Methods for Managers
Cross Cultural Management
Financial Markets and Services
SEMESTER 4
Sales and Distribution Management
Fundamentals of Project Management
Fundamentals of Entrepreneurship
Principles of Consumer Behaviour
Operations Research
SEMESTER 5
Business Strategy
Marketing in Digital Age
Managing Customer Relationships
Financial Planning
Quality Management
Professional Ethics
SEMESTER 6
Brand Management
Fundamentals of International
Human Resource Management
Fundamentals of Retailing
Dissertation
Amity University Online
Amity University Online is home to a range of UGC recognized programmes.

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